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Road warriors to get mobile, social and cloud services in one place
More integration news this morning as Concur announces a deal to combine its travel and expense management technology with salesforce.com‘s cloud computing and CRM services. The result is concurforce,...
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TripAdvisor takes redesign hit and bets on mobile, social and China
In its first earnings call as a public company, TripAdvisor revealed that a year-long redesign of its global websites in 2011 was a major contributing factor to slowed revenue growth as certain...
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From operations to compensation: How social media is changing hospitality
NB: This is a guest article by Michelle Wohl, Vice President of Marketing at Revinate. Over the many centuries that the hospitality industry has existed, technology has rarely changed the way that...
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The power of place: Evzdrop encourages users to listen to places through people
Chicago-based Evzdrop is a new location-based interest network that makes place the center of the social/mobile/local experience. Rather than following people like on other social networks, Evzdrop...
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How the travel ecosystem fares on the social media sea [INFOGRAPHIC]
Which travel brands are most deftly navigating the tumultuous social media sea? This friendly infographic from Media Mosaic lays it all out in graphic glory. Beyond the obvious trends regarding...
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Unleash the location-based beasts: Exploring the new Graph Search on Facebook
This morning was a special one: this writer’s Facebook account was finally welcomed into the new Graph Search format. After covering the launch of Graph Search, and several posts surrounding the new...
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So just what does social influence mean in travel marketing?
Targeting influencers in marketing is most definitely not new – from sending out samples to social butterflies to Tupperware parties to the much-hyped ‘fam’ trip for press to a particular destination,...
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